Corporate gift giving does not need to be an arduous task. Whether you’re gifting your employees, customers or business partners, Visa Prepaid Cards are a top choice of reward and are the most flexible and easy-to-use gift. With universal worldwide acceptance and brand recognition, your recipients enjoy a “top-of-wallet” experience when using their physical or digital Visa card, which reflects positively on your brand.
Using Visa Prepaid Cards helps you improve your corporate reward program’s effectiveness and enhance brand communications.
When selecting what type of gift card to offer as a reward for an incentive program, there are several key factors to consider. Below are some key benefits of choosing Visa Prepaid:
WORLDWIDE ACCEPTANCE
When activated, Visa prepaid cards can be used anywhere that Visa is accepted both online and offline. This allows for ultimate flexibility of where the recipient of the card can use the funds. This is not the case for retail gift cards that are tied to a single retail chain.
BRAND EXTENSION
With True Rewards, Visa prepaid cards can be customised with your brand colours, logo and imagery meaning the reward is associated with your company creating a positive brand experience. In the case of retail gift cards, the branding on the card can be seasonal or reflective of the retail chains look and feel.
PERFECT FIT
Since recipients choose where to spend the funds available, there is no guesswork required when setting up an incentive and reward program. The flexibility of prepaid gift cards is of benefit to both the program manager as well as the recipient. Unlike retail gift cards that offer a limited number of products or services through a particular card, Visa gift cards offer the ultimate choice and are the perfect fit every time.
VISA PREPAID GIFT CARDS CAN BE USED FOR:
CONSUMER PROMOTIONS
Visa gift cards offer an exciting approach to promoting your brand and marketing message. They’re a cost-effective alternative to traditional promotional incentives and an innovative way to increase the impact of a promotional reward. Use them to help enhance your image and build loyalty, while reducing costs associated with distribution. Prepaid gift cards are great for promotions or competitions, cashbacks and loyalty programs.
EMPLOYEE REWARDS
Recognising and rewarding employee performance and service, individual or team milestones, time without injury or accident and for following or documenting safety procedures are some great use cases for Visa prepaid gift cards. In addition, you can use the card to pay out bonuses and recognise sales performance or sales training completion.
TRADE INCENTIVES
Visa prepaid gift cards help expand distributor relationships and drive sales by providing an economical, flexible and easy-to-administer alternative to traditional incentive programs. They help create new revenue streams and generate incremental revenue from existing business. Use them in place of traditional incentives or rebates to motivate distributors or channel partners to sell new and existing products and services for your company.
HOW DO YOU IMPLEMENT A PROGRAM USING VISA INCENTIVE CARDS?
True Rewards, part of the iGoDirect Group, is a Visa Principal Partner which allows us to issue Visa Prepaid Cards directly and offer clients Visa Private Label for customised closed-loop card programs.
Book a demo or call us on 1800 043 656 to learn about how our Visa products can enhance your corporate rewards program.