At True Rewards, we’re committed to developing smarter, more seamless reward and payment experiences for businesses and their customers. As a Visa Principal Issuer through iGoDirect, we’ve built our issuing platform from the ground up – a modern, secure, and highly scalable foundation designed to meet banking-grade standards.
Our platform supports both digital and physical Visa cards, with built-in security features such as real-time freeze controls, velocity limits, and even ATM access when required. We’re also proud to bring the first web-push-provisioning capability to the APAC region, making it easier than ever for recipients to add their Visa cards directly to their mobile wallets.
But one of the most exciting developments to date is our latest innovation: Companion Passes.
What Are Companion Passes?
Companion Passes are digital passes that sit alongside a recipient’s Visa card inside their Apple or Google Wallet. While the Visa card remains the primary vehicle for payments, the Companion Pass acts as an intelligent engagement layer, transforming a standard reward card into a powerful loyalty tool.
Together, the card and pass create a fully integrated, end-to-end experience that helps brands stay top-of-wallet while giving users more value at every interaction.
How Companion Passes Enhance the Customer Experience
Companion Passes unlock a range of features designed to boost engagement, drive repeat behaviour, and deliver richer reward experiences:
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Real-time balance notifications
Keep recipients informed instantly after every transaction. -
Location-based offers and events
Deliver contextually relevant promotions triggered when customers are near a participating venue or partner. -
Seamless membership program integration
Connect users to your loyalty ecosystem with ease. -
Branded top-up and reward reminders
Reinforce brand presence with helpful, timely nudges. -
Always on-brand
Your Companion Pass carries your logo, colours, and messaging for a fully branded experience inside the user’s wallet.
Built for Performance, Designed for Engagement
Developing this dual-card ecosystem has been an important step forward in how we think about loyalty and digital payments. By combining payment-grade infrastructure with dynamic, context-aware digital engagement, we’re enabling brands to offer more than just a gift card — they can now deliver an always-on loyalty experience directly inside the customer’s mobile wallet.
This fusion of technology, security, and product innovation is at the heart of our mission: creating reward solutions that are seamless for businesses and delightful for recipients.
If you’d like to explore how Companion Passes or our Visa issuing capabilities can enhance your rewards or loyalty program, book a demo and our team would be happy to guide you through what’s possible.